1. Create a free ebook directory on a specific topic
at your web site. People will visit your web site to
read the free ebooks and may see your product ad.
2. Turn part of your web site into a members only
web site. Instead of charging for access, use it as
a free bonus for one of your products.
3. Add a free classified ad section to your web site.
You could then trade banner ads with other web
sites that have free classified ad sections.
4. Create two versions of your e-zine so people
can choose if they want ads included with it or not.
This’ll attract the people who hate ads to subscribe.
5. Publish your e-zine only on your web site. Have
people subscribe to a “new issue” e-mail reminder.
This could really increase your traffic and sales.
6. Sell advertising space in your product package.
You could sell inserts, flyers, brochures, booklets,
and digital ads for electronic products.
7. Offer daily or weekly visitor bonuses. This will
increase your repeat traffic and sales because your
visitors will visit regularly to get the visitor bonuses.
8. Allow people to download software or e-books
from your web site at no cost. Just ask your visitors
in return if they’ll refer their friends to your web site.
9. Build up the number of people that join your free
affiliate program quickly by temporally offering your
product for free to the people that sign up.
10. Negotiate with e-zine publishers to get free or
discounted ads by letting them join your affiliate
program and earn commissions on the ad you run.
1. Find a strategic business partner. Look for ones that have the same objective. You can trade leads, share marketing info, sell package deals, etc. 2. Brand your name and business. You can easily do this by just writing articles and submitting them to e-zines or web sites for republishing. 3. Start an auction on your web site. The type of auction could be related to the theme of your site. You’ll draw traffic from auctioneers and bidders. 4. Remember to take a little time out of your day or week to brainstorm. New ideas are usually the difference between success and failure. 5. Model other successful business or people. I’m not saying out right copy them, but practice some of the same habits that have made them succeed. 6. Take risks to improve your business. Sometimes businesses don’t want to advertise unless it’s free, sometimes you have to spend money to get results. 7. Include emotional words in your advertisements. Use ones like love, security, relief, freedom, happy, satisfaction, fun, etc. 8. Ask people online to review your web site. You can use the comments you get to improve your web site or you may turn the reviewer into a customer. 9. Out source part of your workload. You’ll save on most employee costs. You could out source your secretarial work, accounting, marketing, etc. 10. Combine a product and service together in a package deal. It could increase your sales. If you’re selling a book, offer an hour of consulting with it.
1. Sign-up to win web site awards. When you win, some award sites publish your web site link, name and description on their site. 2. Join online business associations or clubs. If you join, they will usually list all their members on their web site. It will give your business extra exposure. 3. Utilize a simple form of viral marketing. Write or have someone else write a small report with your ad included on it and allow others to give it away. 4. Improve your business by promoting customer feedback. Tell them you want their honest opinions about your business, good or bad. 5. Design your packaging so it sells your products. Utilize colors and lettering that make your product more attractive to your prospects. 6. Compare your product’s guarantee to your main competitors. Find a niche were your can design your guarantee to be more powerful. 7. Try not to assume your audience understands everything in your ad copy. If you have words they may not know the meaning to, define them. 8. Build alliances with other online businesses. You could trade links or ads, create joint venture deals, cross promote your products, etc. 9. Design your web site to be a valuable resource for people. Include original content, links to other interesting web sites, ebooks, software, etc. 10. Compete with the highly branded businesses by practicing good customers service, strong product quality and speedy service.
1. Persuade visitors to link to your web site. Give them a freebie in exchange for them linking to your web site. It could be content, software, etc. 2. Link to web sites that provide useful information or services for your visitors. If you have many useful links on your site, they may make it their start page. 3. Spice-up your web site’s wording using plenty of adjectives. It gives your visitors a clearer vision of what your explaining or describing to them. 4. Don’t make your banner ads look like ads. Most people ignore banner ads. Design them to look like content and have them click to read the rest. 5. Join affiliate programs that go with the theme of your web site. You’ll just be wasting valuable space and time if your visitors aren’t interested in them. 6. Market your web site as a free club instead of a web site. This’ll increase your repeat visitors and sales because people enjoy belonging to groups. 7. Interact with your online customers on a regular basis. This’ll show them you care about them. You could use a chat room, forum or message system. 8. Check your web site links regularly. After people click on one link, and it doesn’t work, they usually won’t risk wasting their time clicking on another one. 9. Give visitors a positive experience when they’re at your web site. Provide them with original content and free stuff. They’ll tell all of their friends about it. 10. Share customers with other businesses that have the same target audience. Offer their product to your customers if, in exchange they do the same for you.